What stands us apart
We pride ourselves on delivering the best service possible – how do we do that you ask? Have a look below and see how we have established our name as the Midlands’ favourite caravan dealer for the last 40 years.
- A truly genuine family business established over 40 years ago.
- Over 50,000 satisfied, repeat customers - now dealing with the 3rd generation Brown family.
- Voted the Practical Caravan Magazine 2011 "Central England" Dealer of the Year for Customer Care and After Sales Service by Britain’s caravanning public! Adding to our 2010 success!
- Voted Which Caravan Magazine 2010 “Overall Winner” of the prestigious UK Dealer of the Year Award.
- Voted “Central England’s No 1 Dealership” in the CRiS /Practical Caravan Awards.
- Established since 1971, Broad Lane Leisure are the Midlands largest family owned and managed group.
- We are the main agents for five leading manufacturer brands and we have long standing manufacturer relationships.
- We have consistently won awards over the decades for “outstanding sales achievements”, “most improved business performance” & “customer service”.
- Winner of the Lloyds TSB/Blackhorse “Dealer of the Year Award”.
- Winners of the Josh Carver “Service Engineer of the Year Award.”
- We have continued to grow and re-invest in our premises, staff and service centres.
- NCC Industry standard/approved Service Centres.
- All of our staff are factory trained and we employ industry best practice operators. (CITO, GAS SAFE, City & Guilds). IEE 17th Edition certified technicians.
- We are honoured members of Swift and Coachman product development bodies.
- We have dedicated “Award Winning” Customer Service facilities.
- You will be able to find everything you need at the Accessory Superstore at Alcester as well as awnings that are second to none.
- Our caravans are always open for your relaxed viewing.
- You won’t experience the hard sell at Broad Lane; we are here to offer good honest advice.
Finally, we are recognised as being staffed by some of the friendliest and most knowledgeable people in the industry.